Morocco Highlights is fully involved in sustainable tourism in its purest sense, our tours and holidays attempt to make a low impact on the environment and local culture, while helping to generate income, employment, and the conservation of local ecosystems. All our activities are both ecologically and culturally sensitive.
Our education involvement in the village of Talatast resulted in building a class that brought preschool to the children of the surrounding area as well as educating the village women. Parts of the financial resources dedicated to this activity comes from the profits of an excursion we offer to our clients to that off the beaten track Atlas Mountain village , just about an hour and a half drive south from Marrakech. Talatast is situated at an altitude of 1100 m above sea level. The local inhabitants are poor and live from subsistence farming, goat breeding and plain traditional pottery. Great damage to the local environment has been made to fuel their pottery baking ovens by burning the wood and some rare bushes. As part of our involvement in the village, we help educate the potters’children about the endangerment they have been causing to the trees grown in their region and encouraged them to use some green alternatives.
Thus, all Morocco Highlights activities have minimal impact on the environment and culture of the host community.
Our philosophy is to provide activities lead to the management of all resources in such a way that economic, social and aesthetic needs can be fulfilled while maintaining cultural integrity, essential ecological processes, biological diversity and life support systems to our guests.
Taking a leaf from the definition of sustainability itself, Morocco Highlights sustainable tourism program is also defined as a process which meets the needs of our present guests and host communities whilst protecting and enhancing needs in the future
Sustainability principles refer to the environmental, economic, and socio-cultural aspects of tourism development, and a suitable balance must be established between these three dimensions to guarantee its long-term sustainability.